Creative play... Great for your child development!

Games that inspire children to represent themselves in adult roles or future careers, to create new worlds and to explore their talents, are excellent ways for them to develop healthy.

According to the American Toy Industry Association's "Genius of Play" initiative, studies show that children who play fantasy games manage their emotions more easily, learn to solve problems on their own, improve their language skills and much more.

Whether it's to play pirate or mommy, dress up as a dinosaur or princess or build with blocks, imaginative toys are a way to ensure the development of toddlers. For children, playing freely offers endless opportunities to develop skills that will serve them throughout life!